Electronic loyalty tools punch out paper cards
Posted by kellyb on February 16, 2010 under Marketing | 
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Learn how this restaurant owner improved his loyalty member program……Moe’s Southwest Grill franchisee Neil Solomon was tired of being ripped off by customers redeeming counterfeit paper loyalty cards at his Altamonte Springs, Fla., outlet. So, in an effort to address the problem, he turned to a program built around text-messaging applications and handheld devices at the point of sale.
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