Great American Cookies Offers Cash for Tweets

Posted by kellyb on February 24, 2010 under Marketing | Comments are off for this article

Learn how this chain is using twitter for Marketing….Great American Cookies is celebrating one of the brand’s signature creations this spring – the…
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Study: Virtual menus with nutritional info most favored technology

Posted by kellyb on February 16, 2010 under Technology, Uncategorized | Comments are off for this article

Find out what technology consumers value most…..A comparison study of restaurant technologies found that consumers felt tableside displays of virtual menus with nutritional information to be the most valuable, followed by pagers for table management and hand-held point-of-sale terminals for line busting, Cornell University researchers said.


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Catering software helps organize off-site foodservice business

Posted by kellyb on under Catering | Comments are off for this article

Read about the latest technology to improve your catering and/or off site food service……Entrepreneurs always are looking for the next million-dollar idea, but restaurateur Michael Attias got his idea for a new business from a million dollars.
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Suggestive selling part of FourCrown’s strategy for digital menu board

Posted by kellyb on under Technology, Uncategorized | Comments are off for this article

Find out how Wendy’s is using technology for suggestive selling…. Multiunit Wendy’s franchisee FourCrown Inc. has installed multimedia and event-centered messaging capabilities to suggestively sell products storewide, officials said. The company recently augmented the in-restaurant digital menu and presale marketing boards at its Woodbury, Minn., unit with similar devices in the drive-thru.
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Simple food safety still applies to high-tech ordering and delivery

Posted by kellyb on under Technology | Comments are off for this article

Learn how this restaurant group introduced a successful online ordering and delivery program…… When the Murphy Adams Restaurant Group bought Mama Fu’s Asian House from Raving Brands nearly two years ago, chief executive Randy Murphy — already a Mama Fu’s franchisee — wanted to add online ordering and delivery to the 14-unit chain’s service options. Murphy believed customers would use both, and there was little competition in the fast-casual segment for either service.
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